THE HERRING PROJECT
THURSDAY, OCTOBER 22, at 4:30 pm (Via Zoom)
Accompanied by a Real-Time Tasting in the Comfort of Your Own Home
The poor herring doesn’t always get the love, doesn’t always get the respect. Yes, its appearance, texture and smell does it no favors, but it was a staple of the Ashkenazic diet both in the Old World and the New. It’s been called the national fish of Yiddishland, and we are going to get a look at the history of the herring at the Jewish table from Eastern Europe to the Lower East Side, from Russ and Daughters to Zabars, and from schmaltz herring to matjes to roll mops.
Leading us through the presentation accompanied by a lively PowerPoint will be long-time herring maven Barney Horowitz, who has scrupulously researched the subject and has sampled varieties from traditional to nouvelle (Jalapeno Matjes, anyone?). The best part will be a home tasting curated by Barney at the conclusion of the presentation featuring 6 or 7 varieties. The herring sampling boxes will be available at the Temple for pickup Wednesday, October 21, from 4:30 p.m. to 6 p.m. and Thursday, October 22, from noon to 1:30 p.m.
The herring is on us (not the schnapps) as this is a free event, but space is limited. To register, e-mail Barney directly at email@example.com. And if noshing on herring is not your thing, you are welcome to join us anyway. Finally, please remember per Sholem Aleichem: “A kind word is no substitute for a piece of herring.”